How can organizations better understand stakeholder perceptions of vaccinations and how does that influence vaccine uptake confidence?
In this IPR webinar, IPR President and CEO Dr. Tina McCorkindale examines critical theories and models that increase vaccine uptake will be addressed as well as the indirect costs of vaccinations, effective message framing strategies, and intervention/incentive strategies for success. Finally, best practices of organizations will be spotlighted.
Founded in 1956, the Institute for Public Relations is a 501(c)(3) nonprofit foundation dedicated to fostering greater use of research and research-based knowledge in public relations and corporate communication practice.
More information at https://instituteforpr.org/
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