Born between 1997 and 2012, Generation Z has little to no memory of a world without a steady stream of sales-focused promotions, and are incredibly skilled at tuning all-things advertising out.
Generation Z consumers are distinct from their Millennial, Gen X, and Baby Boomers predecessors in how they interact with organizations and develop brand relationships Recognizing the generational differences that exist among today’s consumers can help organizations improve their digital initiatives.
Organizational leaders are invited to join Becker Digital in this month’s webinar, Marketing to Generation Z, to discuss how Generation Z is impacting our future.
Topics covered in this Webinar:
– Meet Generation Z
– Millennials vs. Generation Z
– Generation Z Marketing Tips
– Embracing the Gen Z Future
Learn more about marketing to Gen Zers at www.becker-digital.com .
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